My role included developing lookbooks, managing contracts, curating product selections, and coordinating logistics such as delivery and customs, bridging creative direction with operational execution to support successful retail placement.
I began my journey as a Fashion Sales Agent at the end of 2025, focusing on bringing emerging brands into physical retail across Berlin. Prior to Christmas 2025, I placed a Berlin-based brand - SZENARYO at BAERCK in Mitte , Berlin. In this early April, I expanded into international markets by securing a placement for a North American brand - ALEX S. YU in the same boutique.